Role: Motion design / promo video production

Client: Simpler Trading

The challenge

Product and platform updates needed a compact, high-impact story for ads and web placements. Static screenshots alone rarely communicate momentum or feature depth in a few seconds of attention.

What I did

• Scripted and structured a sizzle reel around product features, updates, and development highlights.
• Designed motion and pacing for short-form advertising environments (web and social-ready cuts).
• Aligned visual language with brand so the piece works as both campaign creative and product storytelling.

Outcome

A reusable promo asset that elevates perceived product quality and gives marketing a polished story unit beyond static banners.

Skills demonstrated: Motion graphics, After Effects / Premiere workflows, brand storytelling, marketing creative production.